From March 14th to 18th, the 2022 Sino-Thai cooperation "Chinese + E-commerce Skills" project elite training class was successfully held. The training is organized by the Vocational Education Committee of the Ministry of Education of Thailand, the “One Belt, One Road” E-commerce Valley Project Construction and Development Council, the National E-Commerce Vocational Education Teaching Steering Committee (China), the Confucius Institute at Chiang Mai University, Chiang Mai San Kamphaeng Technical College, and Beijing Ph.D. Co-hosted by Qiancheng Information Technology Co., Ltd. and Xinnuotai Education Technology Co., Ltd. 87 Thai students from 22 vocational colleges in 13 provinces across Thailand participated in the training.
This training is conducted in a combination of online and offline. Participating students will complete 3 class hours of basic courses, professional courses and experience sharing courses on the "Qingyun E-commerce" online platform in advance, and form an overall e-commerce knowledge from the three dimensions of e-commerce industry, basic logic of e-commerce operation and appreciation of excellent case works. Cognition; then received five-day offline training at Chiang Mai San Kamphaeng Institute of Technology, including Chinese e-commerce ecology and development cognition, product photography and digitalization practice, business Chinese training, product launch practice, Chinese workshop and entrepreneurship Project roadshow, Sino-Thai cross-border e-commerce practical experience sharing and other courses, and practice practice through the online store operation practical platform (Thai version) customized for this training.
After completing 31 hours of study and passing the final exam, the participating students can obtain the "1+X E-commerce" vocational skill level certificate for Sino-Thai cooperation, and the learning results have been recognized by the partners of China and Thailand.
According to the latest industry trends and the current situation of local development in Thailand, the project team conducted in-depth research on the actual learning situation of Thai students. The situation and learning characteristics are the starting point. On the basis of reviewing the results of student training in 2021, the course content has been optimized and enriched, the depth and breadth of learning has been improved, and students have been helped to deepen their e-commerce cognition and understanding, and targeted skills training. and cultivation.
The curriculum design team designed the "1+X PBL" model (Project-base Learning). According to the advocacy of the new economic development model of "Thailand 4.0 Strategy", four categories of food, skin care products, health products and handicrafts were selected. Students are divided into 8 groups to conduct project roadshow practice. The training unlocks the key skills of e-commerce operation through a large number of case analysis, teaching interaction and platform practical operation, restores the real e-commerce operation working scene, effectively combines the knowledge in class with the actual operation, and sets up a "Chinese workshop" link, which requires students to Complete the designated tasks in Chinese to achieve the dual-line training goal of "Chinese + e-commerce skills".
The project teaching team is composed of industry and education training experts from China and Thailand. Excellent teachers from the Confucius Institute at Chiang Mai University serve as class leaders and teaching assistants to undertake offline teaching tasks. The Chinese side supports the backbone teachers of e-commerce majors in colleges and universities as online judges to conduct roadshow reviews. The team provides full online teaching support. The training has formed a "1+X project learning capsule" with a high degree of adhesion.
At the moment of the epidemic, China and Thailand have worked together to overcome many difficulties, and the online and offline linkages have ensured the smooth progress of the training and laid the foundation for the next step of the "Chinese + E-commerce Skills" project. Doctoral Advisors will also continue to provide follow-up services to provide more support for the advancement of the project.